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Who are we?
Experts in healthcare – Experts in qualitative – Experts in fieldwork
QualWorld is an independent fieldwork agency specializing in qualitative market research for the healthcare industry and located in 7 countries around the world. QualWorld was founded by a team of five veterans of the pharmaceutical market research industry.
Traditional qualitative methodologies
QualWorld offers a full range of traditional qualitative methodologies in both in-field and central location settings.
- In-field face-to-face interviews,
- IDIs in Central Location,
- Focus Groups in Central Location,
- Tele-depth interviews,
- Pilots / Pre-tests.
Innovative qualitative methodologies
With over 400 phone and online multi-country projects managed per year, QualWorld is an industry leader in fieldwork of innovative qualitative methodologies.
- Online Focus Groups,
- Online in-Depth Interviews,
- Online Bulletin Boards,
- Online Communities,
- Mobile Research,
- Web-assisted Tele-Depth Interviews.
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